Fortify Physiotherapy

With a background supporting professional athletes across multiple sports, physiotherapist Dafydd Rees set out to evolve from a solo practitioner into a team of performance and rehabilitation specialists.

Working closely with Dafydd, we developed a brand and visual identity that reflects the elite standard of his clientele, the pride in his craft, and the determination to deliver results under any challenge.

Fortify Physiotherapy draws inspiration from the ironworks of the Welsh Valleys where Dafydd grew up. The bold, angular wordmark evokes strength and precision, while a interventions of white-hot tones mirrors both the forging process and the transformation that takes place in recovery; building something stronger through pressure and care.